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2012 Boasts Impressive Numbers for Tournament Capital Program
2012 proved to be a highly successful year for Canada’s Tournament Capital. With 110 events, 25,843 participants over 91,942 days, the Tournament Capital Program generated a total economic impact of $11,395,750. This statistic measures direct spending during events only, not factoring in event hosting costs.
Although the numbers are down slightly from 2011, which saw big events including the Harley Owners Group Rally, the Western Canada Summer Games and the Western Canadian Swimming Championships, the Tournament Capital Program continues to thrive.
Most notable in 2012 were the KYSA May Soccer Cup and the Kamloops Invitational Soccer Tournament, generating $1 million and $750,000 respectively. Both are long-running annual events that attract more than 4,000 participants to our city each year.
New in 2012 were the Slo Pitch Provincials held at the Tournament Capital Ranch in September, pulling in over $675,000. This was the first time Kamloops had appropriate facilities to host such an event, and the City is looking forward to future Slo Pitch opportunities.
Part of the success of the Tournament Capital Program can be attributed to expanding outside of event hosting and attracting team training opportunities, such as the BC Lions Spring Training Camp and Team China’s National Short Track Speed Skating program. These two teams injected close to $500,000 into the local economy in 2012.